Dreamt up in New York City, we’re a team of women, designed and developed by the very people who wear the pieces we make and love.
Designed with Intention. Tailored to Your Moments
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What We Prioritize
Intentional wearability is always at the top of mind.
We live at the intersection of mindfulness and comfort — taking a playful, never too serious approach to apparel.
We use color to amplify expression, and create clothing that provides that “in the moment” feeling.
Design Approach
We design energy focused collections that are in touch with the present and deliver that in the moment feeling.
We encourage our community to love, care and rewear your unique pieces, to one day live on as a cherished vintage item for someone else.
We draw inspiration from the energy around us.
Our lives move fast, but our fashion is slow.
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Photography
All of the photos on our website are taken by us at or around our studio in New York.
We don’t retouch any of our photographed models and we use models of all sizes.
We see beauty in all tones, sizes, shapes and all the states (ups and downs).